What if I told you there was a tool in your automotive service department that was likely losing you money on a regular basis? The tool doesn’t require much investment from you, but when you are not using it you pay a price.
So what is this commonly underused tool in your service department? The multi-point inspection.
A multi-point inspection is an important tool to build customer relationships and drive parts and labor sales. Most service departments already have multi-point inspection forms (which are often overlooked or used inconsistently), and those who may not have a multi-point inspection form already have the ability to perform the inspections!
You have the tool, here’s why you should use it:
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Add value for each customer by offering this free benefit.
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- Even though every service department has the ability to use this tool, few make the most of it. So if your shop performs consistent multi-point inspections, you can set yourself apart from the competition!
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Identify sales opportunities your team might have missed otherwise.
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- Including opportunities to turn warranty customers into retail customers.
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Build relationships with your customers.
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- A multi-point inspection report gives your customers peace of mind knowing the overall health of their vehicles every visit. Going the extra mile to provide this benefit also shows them that you care and helps to nurture customers for life!
The multi-point inspection tool is at your disposal. Make sure you use it and share the results with every customer, every visit. Consistency is key in making the most of this valuable tool.
– John Dillon
President, John Dillon Consulting
President, John Dillon Consulting
P.S. Check out my other blogs for more service department tips!
Image courtesy of ponsulak at freedigitalphotos.net